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Crafting brands with intention, passion, and a deep understanding of their story.
Founded by Alexa Balonik Denaburg , Curated Creations is dedicated to supporting small businesses with real people at the heart of their work. Bringing strategy, creativity, and storytelling together to help brands find their voice, connect with their audience, and stand out in a crowded market.
We create branding that’s more than just a look—it’s a feeling. Through strategic design and storytelling, we’ll craft a brand identity that reflects your vision, values, and personality. From logo design to messaging and brand style, we ensure every detail feels authentic, cohesive, and made to stand out.
Let’s build a brand you’re proud to show off.
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Feeling overwhelmed by social media? Whether you need a game plan, fresh engagement ideas, or full-on management, we’ve got you covered.
We’ll streamline your strategy, curate content that connects, and make social media feel fun and intentional again. Let’s build a presence that not only stands out but truly engages your audience.
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Need a beautiful online presence without the tech headaches? I offer custom-designed website templates (no coding required!) and scroll-stopping graphic design tailored to your brand.
From polished web pages to cohesive social media templates, everything is designed to make your brand look as good as it feels.
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Bring your brand to life with high-quality, story-driven content. From event coverage (photo & video) to custom brand visuals and social media content, we create engaging, polished content that captures your brand’s essence.
Whether you need stunning visuals, expert editing, or strategic storytelling, we’ll craft content that connects and leaves a lasting impression.
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Hi, I'm Alexa and you can consider me your collaborative side-kick rather than an “outsourced” freelancer.
With an MBA from NYU Stern specializing in Brand Strategy & Luxury Marketing and over a decade of hands-on experience marketing at Shutterstock, Marriott, L’Oréal, along with many small businesses - I am a seasoned content professional with both corporate and freelance experience.
My passion lies in storytelling, brand development, content creation, and thinking big-picture while diving into the world of brands with stories as unique as their founders'
- Elsey weisberg, evergreen nutrition therapy
My experience working with Curated Creations and Alexa has been above and beyond. Alexa is so talented at listening and understanding a vision, and then bringing it to life. Her expertise in logo creation, website creation, and general brand building was clearly shown in her work.
"I was really stuck with my brand vision and could never have brought it to fruition in the same way without her."
BRAND DEV, LOGO SUITE, SOCIAL STRATEGY
- Taylor Timpson, Taylor Timpson Designs
I loved working with Alexa! I needed a little push and motivation throughout the process as well and she provided that, holding me accountable. Her expertise in social media strategy was invaluable to me and made the daunting task of rebranding and restarting my Instagram feel manageable.
"I wanted to feel proud of my business IG account, and I feel grateful to have achieved that with Alexa's help."
Social strategy, photography, web design
- olde mill inn, nj
Our goals were certainly met and exceeded!
"Amazing. Seamless. Fun, Most importantly, Alexa took the time to explain the how, why and what she was doing which made us feel involved and educated along the way,
BRAND DEV, LOGO SUITE, SOCIAL STRATEGY
- MARK TWAIN